Posts Tagged Sally Kennedy

Publicis Dallas Taps Brad Roseberry as Chief Creative Officer

Roseberry Brings International, Award-winning, Creative Talent & Leadership to New Role

DALLAS, TX (November 18, 2013) – Publicis Dallas taps Brad Roseberry for the new role of Chief Creative Officer. Most recently, Roseberry was Executive Creative Director at TBWA\Chiat\Day in New York, charged with rebranding the Accenture global business.  Before that, he was SVP, Creative Director at BBDO New York.  He has worked at some of the top creative agencies in the world, most notably, Goodby Silverstein, Wieden+Kennedy Amsterdam and 180 Amsterdam.

Brad RoseberryRoseberry’s work has been recognized by nearly every major award show in the industry, including: Cannes Lions, The One Show, Clio, D&AD and Epica, where he won the prestigious Epica d’Or.  His background includes developing creative solutions for some of the most successful – and iconic – brands around, including: GE, Pepsi, adidas, Sony and the California Milk Advisory Board (Got Milk?).

Sally Kennedy, CEO, Publicis Dallas, stated, “We have big plans for the agency. Adding world-class creative talent is a significant part of this. Brad honed his top-tier skills at many of the leading creative shops across the globe.  I’m confident everyone will feel his positive impact immediately.”

Roseberry added, “Sally’s commitment to creating a unique environment devoted to creating world-class creative is the reason I’ve signed on. I’m excited at the prospect of leading the agency to the next level.”

Roseberry will start immediately and report directly to Kennedy.

About Publicis Dallas
Publicis Dallas, an integrated marketing communications agency, is a part of Publicis Worldwide in the USA, the North American regional operating unit of Paris-based Publicis Worldwide, the largest global agency network within holding company, Publicis Groupe S.A. The Publicis Worldwide mission is ‘To Lead The Change’ to help our clients leap ahead. Publicis Dallas clients include: Bridgestone Americas; CiCi’s Pizza; Nestlé brands Nestlé Pure Life, Nestea, and Juicy Juice, and ServiceMaster brand TruGreen, among others.

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Publicis Dallas Taps Tyler Beck as SVP, Dir. of Consumer Insights

Beck Brings Big Brand Experience and Collaborative Leadership Skills to Agency

DALLAS, TX (August 7, 2013) – Publicis Dallas taps Tyler Beck for the new role of senior vice president/director of consumer insights, reporting directly to Sally Kennedy, CEO, Publicis Dallas. Beck brings big brand experience to the agency having worked on VISA, Samsung, GM, P&G, Starbucks, Guinness, Citibank and Unilever, among others. He will work on all Publicis Dallas clients, including recent win Bridgestone Americas, Terminix, TruGreen, CiCi’s, Nestle Pure Life and Nestea, among others.

PUBLICIS DALLAS TYLER BECK AS SVP/DIRECTOR OF CONSUMER INSIGHTSKennedy stated, “Tyler’s experience speaks for itself: big brands, big results. His gift for strategic insight will bring a new depth to the brain trust of Publicis Dallas. He is the epitome of a truly collaborative leader and team player, with the skills to lead our growing strategic planning group in an exciting direction. In the new role of director of consumer insights, Tyler will curate the Publicis Dallas perspective on all things consumer-related for our growing client roster.”

Beck was most recently executive director of strategy at Cheil USA in New York, where he built and ran the planning discipline at its New York and Dallas offices. Prior to Cheil, Beck was senior vice president/group behavioral planning director at BBDO NY, where he pitched and won P&G’s Future Friendly product line. Before that, he was at Lowe Worldwide NY, where he led the global Stella Artois account as well as Unilever’s Degree account as brand strategy director. Beck also spent six years at TBWA/Chiat/Day LA, where he helped turn around Nissan.

Beck stated, “I couldn’t be more excited to join Publicis Dallas as director of consumer insights. I could feel the positive energy emanating from this place from the moment I first stepped into the office. I’m looking forward to working with Sally and the leadership team to help take planning and the agency to the next level.”

About Publicis Dallas
Publicis Dallas, an integrated marketing communications agency, is a part of Publicis Worldwide in the USA, the North American regional operating unit of Paris-based Publicis Worldwide, the largest global agency network within holding company, Publicis Groupe S.A. The Publicis Worldwide mission is ‘To Lead The Change’ to help our clients leap ahead. Publicis Dallas clients include: Bridgestone; CiCi’s Pizza; Nestlé brands Nestlé Pure Life, Nestea, and Juicy Juice; Simon Property Group; and ServiceMaster brands TruGreen and Terminix; among others.

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Publicis Dallas Hires International Digital Creative Director Santiago Bourges Waldegg

Bourges Waldegg Brings Multi-Cultural Experience & Aesthetic to All Things Digital at Agency

DALLAS, TX (July 18, 2013) – Publicis Dallas has hired Santiago Bourges Waldegg as vice president/digital creative director reporting to Shon Rathbone, executive creative director. Bourges Waldegg has worked on name brands in both the USA and Mexico, including Pepsi, Levi’s, Nissan and HP. He was most recently digital creative director at Dieste, a leading Hispanic agency headquartered in Dallas. He will work on all clients at the agency, which include recent win Bridgestone Americas, Terminix, TruGreen, CiCi’s, Nestlé Pure Life and Nestea, among others.

Santiago Bourges Waldegg“Santiago brings a unique perspective and a depth of blue chip digital experience,” Rathbone said. “His passion and curiosity about the convergence of technology and culture is really great. I can’t wait to work with him.”

Bourges Waldegg’s experience bridges cultural boundaries. He was born in Mexico and worked for ARC/Leo Burnett there before transferring to the Chicago office. Subsequently, he joined Dieste in Dallas as digital creative director, working on campaigns that target the Hispanic market.

“Santiago is extremely talented and a great addition to our creative team. We also love the multi-cultural aspect of his background,” said Sally Kennedy, CEO, Publicis Dallas. “Given the changing face of America, having a senior leader with a diverse perspective is a great bonus.”

About Publicis Dallas
Publicis Dallas, an integrated marketing communications agency, is a part of Publicis Worldwide in the USA, the North American regional operating unit of Paris-based Publicis Worldwide, the largest global agency network within holding company, Publicis Groupe S.A. The Publicis Worldwide mission is ‘To Lead The Change’ to help our clients leap ahead. Publicis Dallas clients include: Bridgestone Americas; CiCi’s Pizza; Nestlé brands Nestlé Pure Life, Nestea, and Juicy Juice; Simon Property Group; and ServiceMaster brands TruGreen and Terminix; among others.

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Sally Kennedy Honored by Dallas Business Journal

WIBAcarousel2013*304DALLAS, TX (April 11, 2013) – Every year the Dallas Business Journal honors the top female executives and business owners in the Dallas area. Dallas’ concentration of major businesses from a wide spectrum of industries makes this recognition especially prestigious.

Sally_Kennedy_HEROSally Kennedy, Chief Exectuive Officer at Publicis Dallas, found her name on the coveted list of 26 this year. She joins Lori Lee of AT&T, Kim Dixon of FedEx and Mandy Ginsberg of Match.com, among others, as some of the finest businesswomen in America. Sally’s efforts on clients like Cici’s Pizza, TruGreen, Terminix, BMW and Nestle Pure Life have turned Publicis Dallas into an important arm of Publicis in the USA. Recent work for Histoplasmosis.org, a non-profit, was even shortlisted at the Cannes Lions.

“It was fun to be included in this,” said Sally Kennedy. “It’s always nice to be recognized but moreover, it was a great opportunity to network with other senior female execs in the Dallas marketplace. It’s led to a productive series of lunches!”

Now in its sixth year, the Women in Business Awards honorees will be featured in the June 14 issue of the DBJ and awarded during a June 14 luncheon at the Irving Convention Center.

About The Business Journals
DallasBusinessJournal_LogoThe Business Journals is the premier media solutions platform for companies strategically targeting business decision makers. We deliver a total business audience of over 10 million people via our 43 websites, 40 publications and 550 annual industry leading events. Our media products provide comprehensive coverage of business news from a local, regional and national perspective. We have more people, publications and websites covering our nation’s business than any other business media organization. The Business Journals are a division of American City Business Journals.

About Publicis Dallas
Publicis Dallas, an integrated marketing communications agency, is a part of Publicis Worldwide in the USA, the North American regional operating unit of Paris-based Publicis Worldwide, the largest global agency network within holding company, Publicis Groupe S.A. The Publicis Worldwide mission is ‘To Lead The Change’ to help our clients leap ahead. Publicis Dallas clients include: Bridgestone; CiCi’s Pizza; Nestlé brands Nestlé Pure Life, Nestea, and Juicy Juice; Simon Property Group; and ServiceMaster brands TruGreen and Terminix; among others.

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Publicis Dallas Adds VP Allison Cox to Growing Nestlé Beverage Account Management Team

DALLAS, TX (August 27, 2012) – Publicis Dallas, an integrated marketing communications agency, announces the talent addition of Allison Cox as vice president, management supervisor. As an experienced leader and brand strategist known for building major global, domestic and regional consumer packaged goods (CPG) brands worldwide, Cox brings holistic thought leadership to the Publicis Dallas Nestlé beverage account management team.

Most recently, Cox operated her own consulting business, leading brand strategy, consumer engagement and campaign execution work for Borden Milk, Lay’s, Doritos and Cheetos. Her career also includes work with pi global in London, where she led brand strategy and package design efforts for several P&G and Reckitt Benckiser brands, including Pringles, Olay, Pantene, Head & Shoulders, Nurofen and Bonjela. During her time with UK-based The Brand Union, she directed strategic branding, brand architecture, package design and corporate social responsibility work for SABMiller in Europe, Russia and Latin America.

In the United States, Cox’s experience includes work with a number of CPG brands, including Bumble Bee Tuna and Kimberly Clark’s Huggies, Kleenex and Scott Tissue. While at Price-Weber, she led the Brown-Forman spirits, wines and channel marketing accounts, creating award-winning advertising and sales promotion work for several brands, including Jack Daniel’s, Finlandia Vodka, Korbel Champagne, Southern Comfort and Fetzer Wines.

Sally Kennedy, CEO of Publicis Dallas, stated, “Allison is the ideal fit for our expanding Nestlé beverage team. Her impressive track record as a brand strategist for top CPG brands is just what we are looking for as we effectively guide our clients through market-changing opportunities.”

About Publicis Dallas

Publicis Dallas, an integrated marketing communications agency, is a part of Publicis Worldwide in the USA, the North American regional operating unit of Paris-based Publicis Worldwide, the largest global agency network within holding company, Publicis Groupe S.A. The Publicis Worldwide mission is ‘To Lead The Change’ to help our clients leap ahead. Publicis Dallas clients include: CiCi’s Pizza, GSK, Nestlé brands Nestlé Pure Life and Juicy Juice, Simon Property Group, and ServiceMaster brands TruGreen and Terminix, among others.

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